Job openings for Digital Marketing Officer in Nashik

Digital Marketing Specialist
This is a broad role responsible for a company's entire online footprint. They manage multiple channels to move a customer from stranger to buyer.
Core Responsibilities:
Search Engine Optimization (SEO): Improving website ranking on Google to drive organic (free) traffic.
Pay-Per-Click (PPC): Managing paid ad budgets on Google Ads and Bing to capture high-intent leads.
Email Marketing: Designing automated drip campaigns to nurture leads and retain customers.
Content Strategy: Overseeing blogs, whitepapers, and videos to establish the brand as an authority.
Analytics (GA4): Tracking user behavior on the website to see which channels are actually making money.
## 2. Social Media Marketing Specialist
This role is a deep-dive specialist focused specifically on social platforms (Instagram, TikTok, LinkedIn, X, etc.). Their goal is building community and engagement.
Core Responsibilities:
Content Creation: Filming Reels/Shorts, designing carousels (often using Canva or CapCut), and writing catchy captions.
Community Management: Responding to comments/DMs and managing the brand’s voice in real-time.
Platform Strategy: Deciding which platforms are worth the time (e.g., focusing on TikTok for Gen Z vs. LinkedIn for B2B).
Influencer Liaison: Identifying and reaching out to creators for partnerships and brand deals.
Social Listening: Monitoring trends and hashtags to ensure the brand stays relevant and avoids PR crises.